Every few years the internet falls in love with a new business.

Blogs. Dropshipping. Amazon FBA. Affiliate sites. Podcasts. AI SaaS.

Right now the infatuation is faceless YouTube.

The pitch is close to irresistible. Global customers, no inventory, no storefront, no lease, no payroll. Content that keeps earning while you sleep. Income that follows you to Lisbon, Chiang Mai, or a cottage two hours north of me. It sounds like the platonic ideal of a sovereign business: scalable, portable, and detached from any single geography. It sounds, in short, like location independence with a monetization engine bolted on.

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